Started by Joseph Leibovic in May of 2007, imcooked.com came out of a passion for cooking and desire to find new recipes. He found that although entertaining, a lot of the recipes found on cable television were simply way too “gourmet.” So after a little research online, Joseph was fascinated that tens of thousands of “homemade” recipes were up on video sharing sites. Although he had visited these sites on a daily basis he never thought to search for recipes.

After a couple quick searches – a pattern started to appear. The content was there, but because of the sheer volume of videos on these video sharing sites finding recipes became too much of a chore. A simple search under pizza led to search results that contained pizza recipes – but they had to be sorted out from videos such as someone eating a whole pizza in 2 minutes, someone throwing pizzas off a roof, a girl answering the door naked for a pizza delivery guy - so on and so forth. It seemed obvious, User generated content is what people want to watch and those searching for food recipes shouldn’t have to dig for them. The idea for imcooked.com was born. A community in which users can generate only food related content.

Now members can share their recipes with the world absolutely free. You can easily become a popular chef if you keep at it and upload new recipes all the time. The possibilities are endless  and what you do with it is totally up to you. Imcooked.com does not in anyway supply the content for our site.

Enjoy yourselves here at imcooked.com because we have every intention of turning this into a great cooking community. We urge you to film yourself cooking (or have someone film you) and upload it. Its really easy and lots of fun.

Cook it. Film it. Share it.

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